About Us
ONQOR is a marketing agency based in London. We are a mix of marketers, creatives, and technologists that are very aware of the impact marketing has on the world. As a 360 agency, we offer marketing, design, media production, and web development services to ethical and sustainable brands across the globe.
Our
Vision
For Brands That Want a Better Tomorrow
We are very aware of the influence that marketers have on the world. We influence where people spend their money, what they consume, and which companies they support.
And with this power comes responsibility. So in 2020 we took the somewhat scary decision to clear our client ledger of anyone that we didn’t believe in, and set out to work with clients that aligned with our social and environmental values.
We have since become experts in this space.
Through experience, research and genuine interest, we are as close to the modern ethical consumer as anybody, and with the messaging, gestures, and mediums that resonate with it.
The Modern Ethical Consumer
A 2021 report by Deloitte found that almost a third of consumers were ‘highly engaged’ in adopting a more sustainable lifestyle.
And we can see this on our high streets. Patagonia, Beyond Meat, TOMS Shoes, these brands are now household names. Not because their products are better or cheaper, but because people are making buying decisions based on personal values.
Empowered by more choice and more information, customers are now firmly in control of the relationships with brands. They are demanding honesty and authenticity from brands, expectations are high and their demand for transparency is growing daily.
This is our area of expertise. Through experience, research and genuine interest, we know this audience, and the messaging, gestures, and mediums that resonate with it.
Ethical Marketing
All those things we like to talk about- customer loyalty, repeat business, brand advocacy, they are becoming harder to achieve.
Without going on a rant about greenwashing, it is unsurprising that trust in advertising is down, as it is in businesses in general. People don’t trust brands like they used to. At the same time brand loyalty is more important than ever for companies, because it’s becoming more expensive to acquire new customers.
Ethical marketing seeks to promote honesty, fairness, and responsibility in all communications. It’s not a strategy but a philosophy, if that doesn’t sound too nauseating.
But it builds trust and trust builds loyalty. At a time when transparency is being demanded of brands, honesty and openness in your communications will be well received.
Consistency and Reliability
We are committed to consistently improving upon our existing systems and infrastructure to provide the best service possible to our clients and staff. We always listen to feedback and to constantly review our position, ensuring we are doing everything we can to make ONQOR the company fit to serve the brands of tomorrow.
Fair Treatment and Equal Opportunity
At ONQOR, we take huge pride in providing all cast members and applicants with equal opportunities. With values like this, we are committed to establishing equality of pay for both employees and external agents of the agency, and take pride in being able to offer a wide array of benefits to employees of the agency.
Taking Mental Health Seriously
Another of our core values is the fact that we take mental health seriously.
ONQOR is proud to be a member of the Grae Matta Foundation, a charitable organisation with the sole focus of improving attitudes around mental health in the workplace and education.
We operate an open door policy to everybody who needs to talk, and offer all employees two mental health days per year.
Our Journey
Timeline
11 July 2017
ONQOR is created
September 2019
Reduced our paper usage by 98%
January 2020
Introduced eight hours professional development time per month for all staff
November 2020
Became an entirely plastic-free business
December 2020
Made the decision to work exclusively with clients that align with our social and environmental values
July 2020
Introduced two Mental Health Days per year
July 2021
Implemented the four-day work week
December 2021
ONQOR’s Christmas Dinner Drive (our initiative to help more people get a warm dinner over the festive period)
April 2022
Furnished our new office with second hand furnitures and high-efficiency lighting
September 2022
Finalist at the Drum Awards for Best Health & Wellbeing Initiative
October 2022
Began our application for B-Corp Certification
November 2022
Introduced Spill- therapy sessions, manager mental health training, and wellbeing tools for employees
follow as the show continues...
Our Journey
ONQOR is created
Reduced our paper usage by 98%
Introduced eight hours professional development time per month for all staff
Became an entirely plastic-free business
Made the decision to work exclusively with clients that align with our social and environmental values
Introduced two Mental Health Days per year
Implemented the four-day work week
ONQOR’s Christmas Dinner Drive (our initiative to help more people get a warm dinner over the festive period)
Furnished our new office with second hand furnitures and high-efficiency lighting
Finalist at the Drum Awards for Best Health & Wellbeing Initiative
Began our application for B-Corp Certification
Introduced Spill- therapy sessions, manager mental health training, and wellbeing tools for employees
follow as the show continues...
Affiliates and Partnerships
Pulse
Pulse.io is a disruptive new way to analyse and predict consumer sentiment. Based on petabytes of real world data, Pulse can predict how a piece of content is likely to perform with 96% accuracy before it goes live. The intuitive platform enables marketers to not only test how a campaign is going to perform but houses the entire campaign process, from ideation through to reporting. You can use Pulse to plan a campaign, test how that content is likely to perform, schedule content to be posted directly to social platforms, and then report on the campaign performance. We’ve implemented this system at ONQOR and are seeing an average of between 12x and 13x return on ad spend consistently, well above the industry average of 6-7x.
Pulse
Pulse.io is a disruptive new way to analyse and predict consumer sentiment. Based on petabytes of real world data, Pulse can predict how a piece of content is likely to perform with 96% accuracy before it goes live. The intuitive platform enables marketers to not only test how a campaign is going to perform but houses the entire campaign process, from ideation through to reporting. You can use Pulse to plan a campaign, test how that content is likely to perform, schedule content to be posted directly to social platforms, and then report on the campaign performance. We’ve implemented this system at ONQOR and are seeing an average of between 12x and 13x return on ad spend consistently, well above the industry average of 6-7x.