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6 Reasons to Have a Social Media Strategy

In today’s digital age, having a presence on social media is a must for any business. However, simply having a social media account is not enough. In order to truly maximise the potential of social media, you need a strategy.

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Featured Blog

Top 5 Marketing Trends for 2024

Asking consumers for data is always going to be a point of friction so, if you are asking for data, make sure you’re using that data to create memorable experiences. As an example, when signing up for an ASOS account, users have the option to input their measurements. ASOS’s fit assistant will then use this information to help recommend

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Featured Blog

Black Friday and Sustainability: Understanding the Ethical Shopper

Black Friday landed in the UK around ten years ago, and has quickly become one of the biggest shopping days of the year. Bargain hunters get up at the crack of dawn to search out the best deals on the latest gadgets, goodies, and gifts for the upcoming holiday season. 

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