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How the Cost of Living Crisis is Impacting Consumer Views on Sustainability

With the rising prices of both food and energy sources, many in the UK and across the world have felt the sting of an increased cost of living. As prices increase, consumer attitudes around spending are sure to change. How do these changing attitudes affect sustainability and the future of the market?

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The Importance of Target Audience Analysis on Social Media

As a [digital marketing agency](https://onqor.com/), we use social media to drive brand awareness and to promote our services. However, this would have little effect without an understanding of our target audience. Identifying your target audience is crucial for any [social media marketing strategy](https://onqor.com/marketing/social-media/), helping you to tailor your content and campaigns to the specific group of people you want to reach and engage with.

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Featured Blog

Top 5 Marketing Trends for 2024

Asking consumers for data is always going to be a point of friction so, if you are asking for data, make sure you’re using that data to create memorable experiences. As an example, when signing up for an ASOS account, users have the option to input their measurements. ASOS’s fit assistant will then use this information to help recommend

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